How to Rock LinkedIn as a Virtual Assistant!
Linkedin Power Session: 1:1 consultation via a video call.
Optimise your LinkedIn profile to attract your ideal clients.
Post suggestions and engagement activities to grow your network.
You’re a Virtual Assistant and you’ve got a LinkedIn profile…what next?
🟣 You want to know how to effortlessly gain regular incoming leads from LinkedIn without cold pitching people.
🟣 You’re overwhelmed by LinkedIn and have not got much clue about how to use LinkedIn to grow your business.
🟣 You think LinkedIn is too grown up for you.
🟣 You don’t know how to stand out from other VAs.
🟣 You’re scared of posting on LinkedIn.
🟣 You don’t know how to write your profile and headline.
🟣 You’re thinking how great it would be to rely on LinkedIn for your leads, rather than spending hours awkwardly cold pitching people or going to networking events where your ideal clients might not even be located.
When I first started out using LinkedIn for business, I had all of these problems. But now I’ve learned my way around LinkedIn and I want to show you how to do it too.
What you’ll gain from this LinkedIn Power Session with me
I can help you to up your LinkedIn game to regularly gain great leads through the social media platform. I can guide you through what to do based on what I did to get me the results that I get today.
Have this power hour with me and you can start to benefit from knowing the foundations of how to:
✔️ Optimise your profile and show up consistently on LinkedIn to attract your ideal clients.
✔️ Either replace or supplement attending networking events by networking on LinkedIn wherever you are.
✔️ Network with people from all over the world without even leaving your house, so that you save yourself time and money.
✔️ Consistently get yourself in front of a huge pool of potential clients.
Why up your LinkedIn Game?
I’ve been using LinkedIn for my business for 5 years now and many of my clients have come through it, either directly or via referrals.
I’ve also used LinkedIn to keep in touch and nurture relationships with people who I’ve met at networking events, past jobs and other situations. They may not need a VA (or know someone who does) straight away when I meet them, but keeping connected means that I can be front of mind once they do!
I no longer find attending networking events a necessity – merely something I’ll do whenever I feel like attending for the social and learning aspects. If I get any work from them, then it’s just a bonus, but I don’t rely on them for gaining business like I do on LinkedIn.
Some useful statistics about LinkedIn*:
🔍“LinkedIn now has almost 740 million members with over 55 million registered companies in 200 countries and regions worldwide.”
🔍“Of those LinkedIn users who are frequently engaging with the platform, 40% access it on a daily basis, clocking up over 1 billion interactions every month.”
🔍 “LinkedIn is an especially good source for discovering leads. HubSpot found that LinkedIn is 277% more effective at generating leads than Facebook and Twitter.”
🔍 “LinkedIn drives 46% of social traffic to B2B sites and is considered the most credible source of content. So, it is no surprise that 98% of content marketers use LinkedIn for content marketing, especially for B2B marketing and lead generation.”
* Source = Kinsta
So there you have it. You could really be leaving money on the table by not making the most of LinkedIn!
Here is what previous clients have said about my LinkedIn Power Sessions:
I had been ignoring updating my LinkedIn Profile to clearly reflect the service I now offer – it kept falling to the bottom of the to-do list.
Toks has a great approach to LinkedIn. In the session, she came with some extensive suggestions to make for improvement. Working alongside her live made it so much easier to write a great headline (she nailed the job description that I was struggling to pin down) and we rewrote my profile to attract the right clients. She is great at pushing me out of my comfort zone to be brave and embrace the mentoring side of my business with gusto.
I love Toks’ dedication to the virtual assistant industry – she knows her stuff on LinkedIn and wants to help other VAs succeed. I would wholeheartedly recommend a session with Toks: she’s knowledgeable, professional, friendly and gives you a good nudge to make sure you’ve implemented everything you said you were going to do in the session.
You can save yourself a lot of grief by investing in one of these sessions – she will set you off on the right foot on LinkedIn for sure!
Toks’ LinkedIn power session is highly recommended if you lack confidence in using LI as a tool to grow your audience and increase visibility. You walk away with simple actionable tips and she is open to discussion to ensure you understand next steps.
I wanted to increase my usage of LI but I knew my profile wasn’t reflecting the services I offered. I was also uncertain of what to post. I could see from Toks’ posts that she knew her stuff.
Toks came to the session with some great suggestions for improvement. We went through my profile live and she pointed out further enhancements I could make. She also made me aware of sections I could include in my profile that I hadn’t known about and provided reassurance in regards to what to post!
I came away from the session with a page of notes & tasks to carry out. I found the session invaluable and Toks is just lovely to work with. Even when I was throwing random questions at her days afterwards, she was more than happy to help me. So if your profile is looking a little tired but you don’t know what to do with it, I would highly recommend one of Toks’ sessions.
Working with Toks was wonderful and easy, she really knows what she is talking about. No lies and no nonsense! She really dived into my LinkedIn profile and helped me align and improve it to attract the audience I need. She knew the industry I am in and knew what I needed to do to be noticed. She was a straight arrow and didn’t try sugar coat advice but in the same way didn’t pressurise me to make any changes I was not comfortable to make. I really will work with Toks in the future.
What’s included in this LinkedIn Power Session?
A video call of up to 1.5 hours with me to walk you through how to optimise your LinkedIn profile to attract your ideal clients, with personalised suggestions of posts and engagement activities to grow your network and attract clients. I’ll also write up notes into a Google document send it to you for you to refer back to.
Depending on what you need, during the session, I will:
- Go through your profile to audit it.
- Talk with you about your worries and help you overcome them.
- Assess what you’re selling so that I can work out how to best promote it on LinkedIn.
- Help you write your headline that talks to your ideal clients.
- Help you to fill in your profile and optimise it for SEO to best sell your services to your ideal clients.
- Set up a shared document to put in notes for you to go away with so that you can easily refer back to it and add your own notes as necessary.
Post Session, I will:
- Send you the link to the shared document to make sure you have it.
- Send you my bonus PDF of top 30 performing posts and templates to help you get started with creating your own posts.
- Email you a week later to see how you’re getting on.
Sounds exciting, right? You’re only a few steps away from learning how to get your LinkedIn profile and activity from “bleh” to “wow”. Pretty soon, you’ll be regularly networking online with ease and attracting dream clients into your inbox.
Here are the next steps for you to take right now for us to get going:
Step 1: Choose a date to have this session with me.
Step 2: Answer a few questions in the booking form to help me prepare to personalise your session before we start.
Step 3: Make your payment online via PayPal.
Step 4: You will receive an automatic email thanking you for booking and letting you know what to expect in the session and afterwards.
Step 5: Turn up and have the session with me!
Can't I just figure LinkedIn out myself?
Technically, yes, you can. However, paying for my help will get you moving along more quickly than just struggling by yourself. You can go read loads of blogs and do many free courses and challenges, but they’re probably not going to be personalised to your business like my power session will be. You can work with me one-on-one to bounce your ideas off of. Plus, the accountability can help motivate you more than you just doing it all yourself.
Will your session teach me everything I need to know about LinkedIn?
The purpose of this service is to provide you a foundation to build upon, equip you with tools and get you confident in starting to use LinkedIn to grow your business and network. So short answer – no, you probably won’t learn everything about LinkedIn in just two hours. Heck, even I don’t know everything, and LinkedIn is always updating and changing. However, you will certainly learn enough to get you past the “How the heck do I use LinkedIn?!” phase.
I'm a very busy person - do I really have time for LinkedIn?
Is your time being filled with client work, or activities that are gaining you clients? No? Then you should put some time aside to use LinkedIn to help you gain clients. You can literally be using LinkedIn whilst sitting on the toilet or queueing at the shops, so there’s no real excuse! Once you know what you’re doing, you only need a few minutes a day minimum to make it work.
Isn't LinkedIn just a really stuffy place?
Yes and no. LinkedIn is massive! There is content for everyone – you just have to know where to find it and how to curate your feed to see what you want. There are literally millions of members, so you should be able to find your tribe on there. As they say – your vibe attracts your tribe. I’ll help you with this, as well as creating your own content that isn’t stuffy.
Is my ideal client even on LinkedIn?
Unless your niche is in a particular industry that may be better suited to finding them in other ways, the likelihood of your ideal client being on LinkedIn is pretty high. It’s a business-to-business platform, so people are on there to do business with each other. You just need to know the right ways to attract them to do it with you. Even if they are not using it regularly, there are ways that you can still catch their attention, which I’ll show you.
Is this service only for Virtual Assistants?
Nope! I do market primarily to VAs as they are my expertise. However, most of what I teach can also apply to other types of industries and professionals, like coaches, consultants, creatives and social entrepreneurs. I’ve helped clients that aren’t VAs to improve their LinkedIn content. If you’re unsure if you’d be a good fit for this service, feel free to drop me an email at firstname.lastname@example.org and I can let you know.
Do I need to do anything to prepare for the session?
Not much. Just have a think about what you want from this session. All you have to do when booking is fill in my short questionnaire to help me know what your goals are for the session before we start.
Will I get a recording of the session?
I don’t typically record the sessions because I write notes during and create a report of what we discussed and all my recommendations for you. However, if you would like a recording, just let me know before our session and I’ll be sure to do that and send you the recording afterwards.
Ready to started with LinkedIn?
⭐ Short pre-session questionnaire and audit.
⭐ 1-2-1 90 minute video call to talk you through how to improve your profile and personalised content ideas.
⭐ Post-session report with what we discussed, my findings and recommendations for you to refer back to.
⭐ My bonus PDF of 30 post templates, worth £27, based on my top performing LinkedIn posts, so that you can get posting great content straight away.